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Read the guideThe Solay journal
Thoughtful guidance for families and the companions who care for them
Research, cost breakdowns, and practical guides from the team building home care families can actually see.
Solo Aging
Solo Aging: 1 in 10 Adults Over 50 Are Aging Alone — and Why That Should Change How We Design Care
No spouse to call, no adult child down the road. Roughly 1 in 10 older adults are aging solo — a growing group whose reality reshapes what good home care actually looks like.
7 min read
Family Guidance
Florida Elderly Assistance Programs: A 2026 Family Guide to State-Funded Senior Support
A plain-English guide to Florida's state-funded programs for older adults — SMMC LTC, the Alzheimer's Disease Initiative, Community Care for the Elderly, OAA services, and SHINE — with eligibility, how to apply, and what each program actually covers.
10 min read
Family Caregiving
The Sandwich Generation: A Practical Guide to Caring for Parents and Kids Without Losing Yourself
If you're raising children and helping aging parents at the same time, the mental load is real — and the math of the week rarely adds up. Here's a calmer way to coordinate care, share the load, and protect your own life in the middle.
8 min read
Caregiver Research
The Caregiver Crisis: 37 Million Americans Are Holding Up Long-Term Care for Free
New Penn LDI research shows 37 million Americans now provide unpaid care worth nearly $1 trillion a year — and it's quietly costing families their health, income, and balance. Here's what helps, and how a few paid hours can change everything.
6 min read
Caregiver Research
The Weight They Carry: Florida’s Family Caregivers in 2026
Nearly one in four Floridians is caring for an aging or disabled loved one, most without respite. The Solay 2026 Florida Family Caregiver Report, “The Weight They Carry,” reveals who these caregivers are, what the role is costing them, and how Solay is closing the gap between…
6 min read
Solo Aging
Elder Care Options Explained: Home Care, Assisted Living & Memory Care
A plain-English guide to today's elder care options — what each one actually is, what it costs, who it fits, and how to decide between them without regret.
2 min read
Family Caregiving
Caregiver Stress: Signs, Causes, and Where to Get Real Support
Six in ten family caregivers report high emotional stress. Here's how to recognize the signs early, what's actually causing it, and the support resources that help.
3 min read
Family Guidance
How to Choose In-Home Senior Care: A 2026 Family Guide
A practical, step-by-step framework for choosing in-home senior care — what to look for, what to ask, and how to avoid the most common mistakes families make.
9 min read
Aging in Place
What a Good Morning Actually Looks Like: The Mind and Body Benefits of Aging at Home
86% of older adults want to stay in their own home. Here's what the research, and a single good morning, say about why that matters for cognition, sleep, mobility, and mood.
6 min read
Cost of Care
Solay 2026 Cost-of-Care Report: What Senior Care Really Costs in Pinellas County
A four-page briefing for families in Pinellas County comparing 2026 costs for home care, independent living, assisted living, and memory care — and why starting with a few hours of companion care can extend years at home.
6 min read
Cost of Care
The Number That Surprises Every Family About Home Care vs. Assisted Living
Most families assume assisted living is cheaper than home care. Using A Place for Mom’s 2026 national medians, the opposite is true for seniors who don’t yet need 24/7 supervision. Learn how starting proactive companion care with just a few hours a week can save tens of…
6 min read
Companion Care
Caregivers Deserve More Than a Schedule
Nearly 80% of home care companions leave their jobs every year—not because they stopped caring, but because the system stopped caring about them. Solay is building a different kind of home care experience, centered on relationships, recognition, and real support for caregivers.
3 min read
Industry
Home Care in America Is Broken — And It's Time to Talk About It
57M Americans need home care today, yet 73% of families fear who's actually in the home. Let's have an honest conversation about trust, transparency, and what comes next.
4 min read